Smriti Srivastava*
MARKETING STRATEGIES ADOPTED BY RETAILERS IN RETAIL STORE: A CASE STUDY OF MAX LIFESTYLE STORE-PHONEIX MALL, LUCKNOW
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Category: Past
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A STUDY OF FINANCIAL ASSESSMENT OF SELECTED BANKS IN INDIA
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Dr. Arti Gaur* Sunita Sukhija** Julee***
IMPACT OF MUTUAL FUND
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P. Joshva*
RELATION BETWEEN SPOT AND INDEX FUTURES MARKET IN INDIA
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Manmohan Mall* R. K. Bal** P. K. Mishra**
DOES EMOTIONS PLAY AS TOOL FOR BATTLE OF BRANDS: EMOTIONAL BRANDING
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Dr. Akhilesh Chandra Pandey* Narendra Kumar*
ORGANIZED RETAIL INDUSTRY IN INDIA – OPPORTUNITIES AND CHALLENGES
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Tazyn Rahman*
CONSUMER PERCEPTION TOWARDS QUALITY OF FINANCIAL SERVICES (URBAN VS. RURAL PERSPECTIVE)
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Suman Madan* Rohit Garg**
MSMES FINANCING IN PANIPAT REGION (WITH SPECIAL REFERENCE TO TEXTILE INDUSTRY)
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Dr. Neelam Jain* Suman Madan**
GREEN MARKETING: COMPANIES GOING GREEN
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Tanvir Singh* Amritpal Singh** Amit Kumar**
IS THERE AN OPTIMAL CAPITAL STRUCTURE IN THE UK TELECOMMUNICATION INDUSTRY?
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Riyashad Ahmed*
